The Concessions Munch Code has 3 color categories. We recommend
that most (60-100%) of your concessions items come from the Green
group, some (30% or less) from the Yellow group, and very few
(10% or less) from the Red group.
Green foods/beverages are the healthiest options and can be enjoyed
often; Yellow foods/beverages have added sugar, fat and calories
and should be eaten occasionally; and Red foods/beverages are the
highest in sugar, fat, and calories and the least healthy, and should
be eaten sparingly.
The use of the color coded identification also allows for creative
marketing strategies to enhance your sales of these items. Youth,
along with their parents, can learn to identify the Green foods and
beverages as the healthiest, and to steer clear of the Red items.
Free marketing and messaging materials available to support this policy
were developed around this color coded approach. The Munch Code
Concessions Kit is available at no cost, including suggestions for how
to display the materials.
By implementing this model policy in its entirety or choosing to
tailer this policy to your needs, you and your organization are
taking a GREAT FIRST STEP IN CREATING A HEALTHY NUTRITION
ENVIRONMENT for your venue. Request your kit today.